OVERVIEW
OVERVIEW
IoT Device | Mobile Dashboard
IoT Device | Mobile Dashboard
A small Woofie’s device attached to your lovely dog can monitor his/her activities, location, health status and so forth. Even more than that, our little device is also able to detect the emotion status of your dog.
A small Woofie’s device attached to your lovely dog can monitor his/her activities, location, health status and so forth. Even more than that, our little device is also able to detect the emotion status of your dog.
Now, you can use our Woofie app to track your dog real-time physical and mental wellness status.
Now, you can use our Woofie app to track your dog real-time physical and mental wellness status.
OVERVIEW
IoT Device | Mobile Dashboard
A small Woofie’s device attached to your lovely dog can monitor his/her activities, location, health status and so forth. Even more than that, our little device is also able to detect the emotion status of your dog.
Now, you can use our Woofie app to track your dog real-time physical and mental wellness status.
Did you know dogs also suffer from mental problems?
Did you know dogs also suffer from mental problems?
Did you know dogs also suffer from mental problems?
75
75
75
%
%
%
Dogs show signs of
Dogs show signs of
Dogs show signs of
poor mental
poor mental
poor mental
8.8
8.8
8.8
mil
mil
mil
Dogs exhibit behavior indicating
Dogs exhibit behavior indicating
Dogs exhibit behavior indicating
anxiety or depression
anxiety or depression
anxiety or depression
18
18
18
%
%
%
Dogs can show such symptoms
Dogs can show such symptoms
Dogs can show such symptoms
as often as weekly
as often as weekly
as often as weekly
We're not alone: Animals suffer from mental health issues too. Anxiety is common among dogs and cats.
We're not alone: Animals suffer from mental health issues too. Anxiety is common among dogs and cats.
We're not alone: Animals suffer from mental health issues too. Anxiety is common among dogs and cats.
—— Professor Bjarne O. Braastad,
—— Professor Bjarne O. Braastad,
—— Professor Bjarne O. Braastad,
Norwegian University of Life Science
Norwegian University of Life Science
Norwegian University of Life Science
Braastad has worked with research and teaching in behavior and welfare in animals since 1979. He has published approx. 70 scientific articles and several hundred other articles.
Braastad has worked with research and teaching in behavior and welfare in animals since 1979. He has published approx. 70 scientific articles and several hundred other articles.
Braastad has worked with research and teaching in behavior and welfare in animals since 1979. He has published approx. 70 scientific articles and several hundred other articles.
RESEARCH
RESEARCH
RESEARCH
TAKEAWAYS
TAKEAWAYS
TAKEAWAYS
•
Most dog owners can’t accurately figure out if their pets are suffering mental problems.
Most dog owners can’t accurately figure out if their pets are suffering mental problems.
Most dog owners can’t accurately figure out if their pets are suffering mental problems.
•
Many dog owners uses pet hotels or sitters, but don’t know how to evaluate their quality.
Many dog owners uses pet hotels or sitters, but don’t know how to evaluate their quality.
Many dog owners uses pet hotels or sitters, but don’t know how to evaluate their quality.
•
Some dog owners have difficulties helping their dogs make friends.
Some dog owners have difficulties helping their dogs make friends.
Some dog owners have difficulties helping their dogs make friends.
"My dog is overweight. I am concern about his health issue."
"My dog is overweight. I am concern about his health issue."
"My dog is overweight. I am concern about his health issue."
— Yuffie & Marlowe
— Yuffie & Marlowe
— Yuffie & Marlowe
Yuffie Zhang
Yuffie Zhang
Yuffie Zhang
•
Age: 26
Age: 26
Age: 26
•
Location: New York, NY
Location: New York, NY
Location: New York, NY
•
Job: Project Manager @IBM
Job: Project Manager @IBM
Job: Project Manager @IBM
Her Vision
Her Vision
Her Vision
•
Want to see what mood of her dog when during a trip
Want to see what mood of her dog when during a trip
Want to see what mood of her dog when during a trip
•
Not sure mental health of dogs because cannot talk to dogs
Not sure mental health of dogs because cannot talk to dogs
Not sure mental health of dogs because cannot talk to dogs
•
Worry about her dog being lost
Worry about her dog being lost
Worry about her dog being lost
"I am shy to talk to strangers. I try to avoid communicating with other dog owners when I bring my dog outside."
"I am shy to talk to strangers. I try to avoid communicating with other dog owners when I bring my dog outside."
"I am shy to talk to strangers. I try to avoid communicating with other dog owners when I bring my dog outside."
— Irena & Boba
— Irena & Boba
— Irena & Boba
Irena Wheeler
Irena Wheeler
Irena Wheeler
•
Age: 22
Age: 22
Age: 22
•
Location: San Francisco, CA
Location: San Francisco, CA
Location: San Francisco, CA
•
Job: Grad student @AAU
Job: Grad student @AAU
Job: Grad student @AAU
Her Vision
Her Vision
Her Vision
•
Want to know her dog's wellness status anytime and anywhere
Want to know her dog's wellness status anytime and anywhere
Want to know her dog's wellness status anytime and anywhere
•
Not sure how to evaluate the mental health issue of her dog
Not sure how to evaluate the mental health issue of her dog
Not sure how to evaluate the mental health issue of her dog
•
No clue about the dog sitters' quality
No clue about the dog sitters' quality
No clue about the dog sitters' quality
•
Concerned about her dog's health issue
Concerned about her dog's health issue
Concerned about her dog's health issue
“I'm mostly concerned about whether he is actually happy or just me thinking that he is happy."
“I'm mostly concerned about whether he is actually happy or just me thinking that he is happy."
“I'm mostly concerned about whether he is actually happy or just me thinking that he is happy."
— Ford & Season
— Ford & Season
— Ford & Season
Ford Lu
Ford Lu
Ford Lu
•
Age: 30
Age: 30
Age: 30
•
Location: San Jose, CA
Location: San Jose, CA
Location: San Jose, CA
•
Job: Actuary @Uber
Job: Actuary @Uber
Job: Actuary @Uber
Her Vision
Her Vision
Her Vision
•
Want to know his dog's feelings anytime
Want to know his dog's feelings anytime
Want to know his dog's feelings anytime
•
Use dog sitters a lot but don't know how to evaluate them
Use dog sitters a lot but don't know how to evaluate them
Use dog sitters a lot but don't know how to evaluate them
•
Concerned about whether his dog is actually happy
Concerned about whether his dog is actually happy
Concerned about whether his dog is actually happy
PERSONAS
PERSONAS
PERSONAS
After the interview, I understood more about dog owners' concerns and their pain points. Therefore, I created two personas to help to me set up my design goals.
After the interview, I understood more about dog owners' concerns and their pain points. Therefore, I created two personas to help to me set up my design goals.
After the interview, I understood more about dog owners' concerns and their pain points. Therefore, I created two personas to help to me set up my design goals.
IOT DEVICE
PRIMARY FEATURES
•
Monitor physical and mental wellness
•
GPS location
•
Automatically make friends
•
Cellular connection
An IoT device detects dog‘s vital signs such as heart rate, heart rhythm, body fat, blood oxygen, ECG, and etc. Based on artificial intelligence and machine learning technology, the device can also define dog’s emotional status.
Woofie Device is able to keep track of dog’s motions as well, such as running, sleeping, eating, scratching, and etc.
When multiple Woofie devices are close-by, they can exchange data with each other.
IOT DEVICE
PRIMARY FEATURES
•
Monitor physical and mental wellness
•
GPS location
•
Automatically make friends
•
Cellular connection
An IoT device detects dog‘s vital signs such as heart rate, heart rhythm, body fat, blood oxygen, ECG, and etc. Based on artificial intelligence and machine learning technology, the device can also define dog’s emotional status.
Woofie Device is able to keep track of dog’s motions as well, such as running, sleeping, eating, scratching, and etc.
When multiple Woofie devices are close-by, they can exchange data with each other.
IOT DEVICE
PRIMARY FEATURES
•
Monitor physical and mental wellness
•
GPS location
•
Automatically make friends
•
Cellular connection
An IoT device detects dog‘s vital signs such as heart rate, heart rhythm, body fat, blood oxygen, ECG, and etc. Based on artificial intelligence and machine learning technology, the device can also define dog’s emotional status.
Woofie Device is able to keep track of dog’s motions as well, such as running, sleeping, eating, scratching, and etc.
When multiple Woofie devices are close-by, they can exchange data with each other.
MOBILE APP
PRIMARY FEATURES
•
Physical and mental wellness report
•
Online veteranarian service
•
Talk to other dogs' owners
Stay connected with Woofie Device and visualize the device data to the users.
MOBILE APP
PRIMARY FEATURES
•
Physical and mental wellness report
•
Online veteranarian service
•
Talk to other dogs' owners
Stay connected with Woofie Device and visualize the device data to the users.
MOBILE APP
PRIMARY FEATURES
•
Physical and mental wellness report
•
Online veteranarian service
•
Talk to other dogs' owners
Stay connected with Woofie Device and visualize the device data to the users.
PROOF OF
PROOF OF
PROOF OF
CONCEPT
CONCEPT
CONCEPT
•
Users know their dogs’ status anytime and anywhere.
Users know their dogs’ status anytime and anywhere.
Users know their dogs’ status anytime and anywhere.
•
Help their dogs make friends easily.
Help their dogs make friends easily.
Help their dogs make friends easily.
•
Connect with veterinarian more convenient.
Connect with veterinarian more convenient.
Connect with veterinarian more convenient.
User Flow 1
User Flow 1
User Flow 1
•
Anita checks Vava’s status.
Anita checks Vava’s status.
Anita checks Vava’s status.
•
Online vet solves Anita’s problem.
Online vet solves Anita’s problem.
Online vet solves Anita’s problem.
User Flow 2
User Flow 2
User Flow 2
•
Anita and Vava have new friends.
Anita and Vava have new friends.
Anita and Vava have new friends.
User Flow 3
User Flow 3
User Flow 3
•
Woofie uses more power to monitor dog’s health status when it is in the PET SITTER MODE.
Woofie uses more power to monitor dog’s health status when it is in the PET SITTER MODE.
Woofie uses more power to monitor dog’s health status when it is in the PET SITTER MODE.
•
Steven favorites today’s dog sitter and planning to use it again next time.
Steven favorites today’s dog sitter and planning to use it again next time.
Steven favorites today’s dog sitter and planning to use it again next time.
USABILITY
USABILITY
USABILITY
TESTING
TESTING
TESTING
Refine Plan
Refine Plan
Refine Plan
•
Use design guideline to standardize the UI and increase users’ visual and touchable experience.
Use design guideline to standardize the UI and increase users’ visual and touchable experience.
Use design guideline to standardize the UI and increase users’ visual and touchable experience.
•
Apply annotation on the app icons to avoid potential user errors.
Apply annotation on the app icons to avoid potential user errors.
Apply annotation on the app icons to avoid potential user errors.
•
Humanize the information giving approach to increase users’ interaction experience.
Humanize the information giving approach to increase users’ interaction experience.
Humanize the information giving approach to increase users’ interaction experience.
Screen
Screen
Screen
Home Dashboard
Home Dashboard
Home Dashboard
Change
Change
Change
Eliminate user's confusion. Change the layout and recategorize the card sections.
Eliminate user's confusion. Change the layout and recategorize the card sections.
Eliminate user's confusion. Change the layout and recategorize the card sections.
•
Wellness & Happiness could be in the same hierarchy level.
Wellness & Happiness could be in the same hierarchy level.
Wellness & Happiness could be in the same hierarchy level.
•
Make more sense to take out Calorie Burn & Exercise from Activities section.
Make more sense to take out Calorie Burn & Exercise from Activities section.
Make more sense to take out Calorie Burn & Exercise from Activities section.
Remove all info icons. The detail could be seen inside the card sections after tapping.
Remove all info icons. The detail could be seen inside the card sections after tapping.
Remove all info icons. The detail could be seen inside the card sections after tapping.
•
More white space to simplify the UI.
More white space to simplify the UI.
More white space to simplify the UI.
Add annotations under all icons.
Add annotations under all icons.
Add annotations under all icons.
•
Some icons are not universal.
Some icons are not universal.
Some icons are not universal.
Screen
Screen
Screen
Menu
Menu
Menu
Change
Change
Change
Create a new page instead of staying at the home dashboard page and state “Menu”.
Create a new page instead of staying at the home dashboard page and state “Menu”.
Create a new page instead of staying at the home dashboard page and state “Menu”.
•
Reduce information clutter.
Reduce information clutter.
Reduce information clutter.
•
Unify to other section pages.
Unify to other section pages.
Unify to other section pages.
Change the display of profile.
Change the display of profile.
Change the display of profile.
•
A separate section item could distinguish user and pet.
A separate section item could distinguish user and pet.
A separate section item could distinguish user and pet.
Add a “Report” item.
Add a “Report” item.
Add a “Report” item.
•
Easy way to access reports.
Easy way to access reports.
Easy way to access reports.
Change the veterinarian icon.
Change the veterinarian icon.
Change the veterinarian icon.
•
The new icon is more universal.
The new icon is more universal.
The new icon is more universal.
Screen
Screen
Screen
Daily Report
Daily Report
Daily Report
Change
Change
Change
Make the recommendation more eye catching.
Make the recommendation more eye catching.
Make the recommendation more eye catching.
•
User could take action more impulsive.
User could take action more impulsive.
User could take action more impulsive.
